Disney Launches ‘Dream Big Princess’ Initiative to Support Female Filmmakers
Disney has selected 21 women from 13 different countries to create digital short films about women who have inspired them throughout their lives. The initiative is called “Dream Big Princess” and it is in partnership with the United Nations Foundation’s “Girl Up” program. Each like and share of the digital shorts on social media platforms that include the hashtag #DreamBigPrincess will translate to a $1 donation to the program in Disney’s name.
The documentaries will feature the stories of real women who work in all kinds of industries, including sports, government, science, entertainment, and philanthropy. Newly-appointed Disney CCO, Oscar-winner Jennifer Lee, will be the subject of one of the documentaries.
“Using the journeys of characters like Anna, Elsa and Moana to inspire kids to dream big is at the very heart of what all of us at Disney do,” Lee said. “The #DreamBigPrincess series is the perfect extension of that vision, providing a powerful platform for the next generation of aspiring filmmakers to create content about the women who have inspired them.”
The 13 filmmakers will participate in professional workshops, including one with Apple technical experts, a session with the female-led production company Summerjax, and meetings with Disney filmmaking veterans. All films will be shot on an iPhone X, and they will debut on various social media platforms starting October 10, 2018. Donations to “Girl Up” will be accepted through November 20, 2018.
Watch the video below:
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